Our Team
CAROLINE CASSIN
FOUNDER / CEO
Caroline brings a wealth of leadership and industry expertise to The Brand Thread, guiding clients with strategic insights honed across diverse sectors. Her background in strategic planning, leadership development, change management, brand marketing, sales, and customer satisfaction underscores her ability to offer tailored solutions to each client. Leveraging her interpersonal prowess and leadership acumen, Caroline excels as a motivator and coach, inspiring leaders to reach new heights. Certified in HBDI® Assessment and Whole Brain Thinking®, she adeptly unlocks cognitive diversity, driving organizational transformation. Caroline's passion lies in cultivating purpose-driven brands and empowering individuals to realize their potential and achieve success.
KARI CARROLL
ACCOUNT MANAGER
Kari is a seasoned professional with over 13 years of experience in both the non-profit and corporate sectors. She is known for her ability to build strong connections with people and her passion for solving complex challenges and developing effective solutions that align with the mission and goals of the organizations she serves. Her expertise includes community outreach, event planning, financial management and accounting. Throughout her career, Kari has demonstrated a commitment to making a positive impact on the world by working with organizations that share her values.
SAMMY TAGHER
CREATIVE DESIGNER
Sammy comes from an extensive background in Marketing and eCommerce where she has consistently applied graphic design in a way that’s both strategic and creative. She’s championed for her ability to not only create deliverables that will excite the client, but to also drive meaningful brand impact, sales and customer loyalty. Having worked in agency settings, startup culture, and everything in between, her experience spans far and wide. She combines her passion for creativity and marketing and helps businesses go the extra mile with their brand.
AMELIA BISCEGLIA
GRAPHIC DESIGNER
Amelia’s expertise comes not only from nearly a decade in the graphic design industry but a lifetime of creative energy. Having worked with a variety of industries throughout her design career, she has the ability to adapt and grow with and for clients. With agency and in-house graphic design experience, she’s collected the skills needed to troubleshoot, communicate, and translate ideas into real-world competitive brands. Her talents for branding and advertising design are an asset to clients looking to strengthen brand recognition and stay relevant among their competitors. She takes pride in a well-served client and knows that their confidence is the priority and essential for a successful partnership.
JENNY JONES
GRAPHIC DESIGNER
Jenny, an award-winning graphic designer, and Cincinnati native, has been in the design and advertising field for more than 18 years, with experience in freelance, in-house, and agency settings. She’s held roles ranging from Art Director to Creative Director in the Lexington, Kentucky advertising agency space. Now as a full-time freelancer, Jenny brings a wealth of knowledge, with her experience in print, digital, social, and web design. She’s designed for various brands ranging from Ford Motor Company and The University of Kentucky to the Kentucky Bourbon industry. Throughout her career, Jenny has demonstrated a passion for design and finds joy and fulfillment in bringing brands to life.
JAY VAN DYKE
WEBSITE DEVELOPER
Jay is a multifaceted web designer, renowned for crafting custom Squarespace sites tailored to each client's unique vision. With over a decade of experience and more than 350 websites under his belt, Jay's journey from musician to tech expert informs his innovative approach to design and functionality, ensuring every project resonates with its intended audience. He is dedicated to working closely with clients, guiding them through the intricacies of their website's design, and providing comprehensive training to equip them with the skills needed for ongoing success. Jay is the go-to expert for creating an online presence that perfectly aligns with client needs, driving their digital success forward.
BRANDEN RIGGINS
PHOTOGRAPHER
Branden began his career as a commercial photographer at a global athletic retailer and has been a trusted digital specialist to a broad spectrum of clients over the last 15+ years. Commercial photography can be an uncertainty for some businesses. He aims to make the experience seamless, transparent, and collaborative. Branden takes the same approach and care with all clients, no matter the size of your business. With creativity and purpose/marketability at the forefront, the result is always stunning imagery that complements your brand and campaign objectives. From concept to delivery, every project is paired with continuous client communication — keeping you informed and in control of your project from start to finish.
Join the Team
Driven by purpose and aligned on our core values, our team shares a common goal to inspire those around us each and every day.
